Product. AI. Growth.
Bridging the gap between a bold vision and a working product. I leverage AI to automate insight and accelerate growth.
The Featured Work
Product Thinker
Translating complex user problems into scalable product strategies that drive growth and impact


Groww Review Analyst
Optimizing User Activation
The Problem: High-volume app store reviews were a "black box," making it impossible for product teams to identify critical pain points in real-time.
The Build: Engineered a custom RAG (Retrieval-Augmented Generation) pipeline using Python, LangChain, and ChromaDB to transform thousands of reviews into categorized product intelligence.
The Impact: Reduced feedback analysis time from days to minutes, allowing for data-driven prioritization of the product roadmap.
Data-Driven Strategy
The Problem: To make evidence-based decisions regarding resource allocation and performance auditing for a football team.
The Build: Developed a strategic framework using SQL to audit "Feature Health" (Players) and "Operational ROI" (Teams), utilizing Multi-Table Joins, Calculated Fields, and Data Aggregation.
The Impact: Successfully identified Value-for-Money ratios and performed Churn Audits to isolate low-conversion assets, providing a 360-degree view of ecosystem health.
The Problem: High drop-off rates during the initial user journey for a complex AI workflow tool like Make.com
The Build: Performed a comprehensive teardown of the user onboarding lifecycle, identifying critical drop-off points using behavioral psychology and competitor benchmarking.
The Impact: Proposed a reimagined onboarding framework focused on "Natural Language Discovery," aimed at reducing friction and accelerating the user’s "Aha! moment" to drive long-term retention.